My Kindle served up this message last week: “Alexa, what should I read next?”
For some reason, that offended me. Why should I listen to what Alexa tells me about what I should be reading? Won’t I just be playing into the hands of Alexa’s father, Amazon?
But then I stepped back.
Spotify’s algorithms have done a fine job of serving up fresh music to me for a few years now. I’m a devoted fan of their “Discover Weekly” playlist, which provides new music to me based on the tunes I like. They don’t always get on-target… some of the bands and tunes have been a little too weird. And lately, they are serving up too much of the kind of music I enjoy. I like to find music that stretches my boundaries … but not too far.
So let’s ride those algorithms… but let go when it gets too choppy.









