Starbucks instant coffee?!

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Yes, it’s called “Via”.

Of course I ordered the free sample, and Starbucks will get some free advertising when I blog about what it tastes like.

I think Starbucks is brave for trying such a thing (making an instant). It’s a bit like Ferrari coming out with an economy car.

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3 Replies to “Starbucks instant coffee?!”

  1. On a related note, I saw new Battlestar Galactica for the first time recently. People having to stay awake due to imminent cylon attack, drinking loads of coffee and with a lead female character called Starbuck! Secret Starbucks endorsement or what.

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