Burt’s Bees was sold to Clorox. Small distilleries may be selling you whiskey that was mostly made in a giant factory.
You already know that all is not as it seems. But we are susceptible to good marketing.
The Denver Post reported on September 28th that many craft distilleries are using whiskey that is made in giant factories. It may be a little disappointing to someone who spends $65 for a bottle of “hand-crafted spirits” to find out that they have bought something made in a massive factory.
People with chapped lips wanting something better than Chapstick have turned to Burt’s Bees for a long time. They have (and do) buy that brand because of its more natural ingredients and the company’s environmental responsibility. But did you know that Burt’s Bees was bought by Clorox in 2007? That’s probably not surprising to you. But we still like the idea that our purchase will be healthier and more responsible than something we buy from a big corporate global manufacturer. We also like the idea that our product is made in a small facility by local humans, rather than on some anonymous assembly line.
The only way to truly buy local and artisan may be to visit the factory to see how they make what you want to buy. And be prepared to pay double (or more) than what the national brand might cost.
Being healthy and responsible is not cheap.
After Heather’s mom died, we had a lovely memorial service. A handful of very kind people gave loads of beautiful flowers. There were so many that her dad couldn’t keep them all in his condo. So we inherited several bouquets. (I took this photo of my favorite arrangement.)
How fun that there are completely impractical shoes! My wife would not wear them. I might buy them for her, if she would.
Life is short. I am happy this time to focus on something fun…
I always feel a tension about how much is appropriate to share. If I lean toward the vulnerable side, my experiences may resonate with some of my readers in a deeper way than otherwise possible. If I lean toward the surface level, I won’t alienate anyone. And how much disclosure is too much?
What’s it like to be blind? Those with sight can never know. Those who lost their sight later in life have different perceptions than those born blind, as they retain memories of what the world looks like.
Our new neighbors moved in. They used a large Penske rental truck that they drove from a distant city.
About once a week for about a year, I rode my bicycle past this completely full car lot. All these cars cannot even be seen by the public from the dealership’s already ample lot. This is an overflow lot on a side street.
Foursquare was fun, while it lasted. I checked in at interesting places I visited and shared those with some of my social media friends. I enjoyed seeing where they checked in too. It was great to not use Facebook for that, as I never want to overwhelm any social media channel with too much stuff about me.
